Let Chrysler Capital help point consumers in your direction

What if you could put your dealership name in the hands of 5,000 highly targeted consumers within a specified area? What if those consumers were preapproved for financing? And what if you could do all of this with minimal effort?

That’s where we come in.

Chrysler Capital’s Direct Mail Program is designed to put the name of your dealership in the forefront of consumers’ minds.

Using demographic information you provide, we pull a list of consumers who meet the following criteria:

  • 550-700 FICO scores
  • 30 months paid on open auto loan
  • If no open, a paid auto in last 12 months
  • No bankruptcies
  • No repossessions

The program features items such as:

  • Preapprovals from Chrysler Capital
  • Interactive voice response phone system
  • Leads sent to your CRM in real time
  • PAP approved (co-op eligible)
  • EDI (bill your parts account electronically)

With a one percent response rate, the Chrysler Capital Direct Mail Program has proven results. Participating dealers average 13 additional units in the month following a mail drop.

For more information about the program, talk to your Dealer Relationship Manager.

To enroll in the next mailing, email CCAPMAILEVENTS@SUPPORTCENTER.NET or call 888-223-3997.