Helping dealers help others
In the last few months, we have seen many areas of our country impacted by natural disasters.
Santander US, Chrysler Capital’s parent company, has generously matched employee donations for hurricane relief on the Texas the Louisiana Gulf Coasts and in Florida. Additionally, Santander US pledged $2,000,000 to recovery efforts in Puerto Rico, where we have a servicing and funding center.
A Santander US Employee Relief Fund has been established to support our impacted co-workers with the company matching employee contributions dollar-for-dollar, up to $500,000.
Following the hurricanes, Chrysler Capital was able to assist 54 dealers impacted by Harvey and Irma by paying for direct mailers. A total of 280,000 pieces were mailed to consumers in the impacted areas which will aid those dealerships in both new and used sales needed to replace total loss vehicles.
If you haven’t considered one of Chrysler Capital’s direct mail campaigns, you are missing out on a way to bring in incremental sales.
In March and April 2017, 194 dealers participated in the program. A total of 1,109,887 mailers were sent resulting in a total of 4,308 sales. That breaks down to an average of 5,721 mailers per dealership with an average of 22 sales each!
Sign up for our December 2017 mailer now! Enrollment ends November 10, so don’t delay. Online registration is quick, easy and just a click away.